I was the creative lead and director on this documentary-style project which involved multiple location shoots in Detroit, MI across several months leading up to and during the Christmas holiday season. I wrote the story outline, conducted all the interviews, operated a supplementary camera on the shoot and lead the post-production effort through to delivery.
Portions of the piece were featured nationally on the Today Show, for which I personally facilitated an overnight edit, delivering an EPK package in less than 24 hours after wrapping the final shoot day.
DIRECTOR
CREATIVE LEAD
Deliverables:
Full-length hero | 30s | 15s (in all aspect ratios)
NBC EPK
Organic Social Cuts x4